NEW YORK, USA, 23 January 2006 – Appealing to "donors" for more than $805 million for emergency relief in 29 countries, UNICEF has launched its annual Humanitarian Action Report. The Report outlines the organization’s work in emergency situations and the funding requirements for 2006.

Source: http://www.unicef.org/emerg/index_30756.html

What is the more useful word for daily: "donors - donate"?

Donors, It would be more formal?

Thx in advance..